Sales & Marketing, SCM | Sunil Kumar Bose | Internship

Sunil Kumar Bose (28) has a PGDM in Marketing and Finance and is currently working with Union Bank of India. His rich work experience is worth sharing for the benefit of all the students:

• Internship Field: Sales & Marketing, Logistics and Supply Chain Management

• Company: Hindustan Coca Cola Beverage Pvt Ltd

• Location: Varanasi, Allahabad, Kanpur

• Duration: 7 months

How did you find out about the internship?

Through a personal contact (friend).

What were your responsibilities as a Brand Management intern?

My areas of operations included:

• Channel Sales

• General Trade, Modern Trade

• GTM/RTM

• Maintaining Fill Rate Ratio

• Demand Supply Channel Management

How much time did you contribute on a daily basis?

Minimum 8 hours a day.

What were the top 3 skills you acquired?

Sales, Marketing, Communication.

How did your internship help you going forward in your career?

It was an unforgettable experience. I gained many skills in the sales and marketing field, which helped me in my job later. The applications are endless.

If someone wants to apply for the same role, what would be your advice to them?

Love your work, be cooperative, be a quick learner and communicate properly. Always note down wise words from Reporting Managers - it can take you places.

Anything else you'd like to say to the non-engineers who'll be reading your post?

Don't fear Sales and Marketing, if you master that then every other department will respect you like anything and that's more worthy than any grand success.

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Sunil's internship experience would give you a rich learning on what different functions in an FMCG comprise of. Being a marketing enthusiast myself, I can vouch that he has learned a lot.

Thanks Sunil for reaching out and sharing your experience with us. I'm certain it'd help many aspirants who wish to enter the marketing field.

Any non-engineer, who wishes to share his/her experience is most welcome. You can also do it anonymously here - bit.ly/NE_Internship

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